Healthcare · SEO · AI Search · Google Ads
Align Prosthetics Orthotics Bracing
Supporting growth from one clinic to two in two years with stronger organic visibility, AI search presence, and ongoing Google Ads management.
Search visibility and clinic growth
A growing search presence for a growing clinic.
Clinic expansion over two years, alongside organic and AI search growth.
About the project
Supporting growth from one clinic to two in two years with stronger organic visibility, AI search presence, and ongoing Google Ads management.
Align Prosthetics Orthotics Bracing provides prosthetics, orthotics, bracing, and cranial helmet services in Calgary. As the business grew, its digital presence needed to help more patients discover the clinic and understand the care available to them.
x360 Digital supports Align Prosthetics Orthotics Bracing with organic search optimization, AI search visibility, and ongoing Google Ads management. Over two years, Align Prosthetics Orthotics Bracing expanded from one clinic to two, alongside growth in its online reach.
Project execution
How the work came together.
Our SEO work focuses on making Align Prosthetics Orthotics Bracing easier to discover for relevant healthcare service searches. The clinic now ranks on Google’s first page for more than 25 keywords, helping connect its services with people searching for care.
AI search optimization extends that focus to the ways patients increasingly discover providers through AI-powered search experiences. Align Prosthetics Orthotics Bracing’s visibility across Google and AI search supports a broader discovery journey.
Organic traffic has grown to more than 750 users, strengthening the website’s role in introducing prospective patients to Align Prosthetics Orthotics Bracing and its services.
We also manage and continually optimize Align Prosthetics Orthotics Bracing’s Google Ads, complementing organic visibility with paid search activity. Together, these channels support the clinic’s digital presence as it serves patients across two Calgary locations.

